Coca Cola company takes us back in time with Jua Cali, a Kenyan rapper featuring in the new campaign danged I am a reason to believe. The unconventional campaign is targeting the younger generation(Teens) to dig deep and explore opportunities that the future holds for them but using their talents.
The campaign also enlightens young people in the fulfillment of being consistent and relentless in order to see their dreams come true, however long it may take.
The campaign is trending all over the country with engaging conversations via social media with the hashtag #IAmAReason.
If you want to be successful, Know what you are doing. Love what you are doing. And believe in what you are doing. #IAmAReason
— Sobanke Olusesan Y (@eknabos2401)